Indraneel Ganguli

Visiting Faculty

Area: MARKETING

Founder Director: ReachIG & Partners
Former Global Head Brand & Marketing: Tech Mahindra
Former Chief Marketing Officer: Tata Technologies

Indraneel Ganguli has three decades of marketing expertise spanning advertising, telecom and technology. His initial decade was in advertising (Clarion, Lintas) and eventually rose to be branch director of Percept. “IG”, as he is popularly known went on to head marketing for AirTel B2B (Bharti Broadband). He was Chief Marketing Officer for Tata Technologies and worked with Tech Mahindra for a decade, where he became global head for brand and business.

Subjects specialize in
1. Genesis of Branding
2. Understand the Marketplace
3. Understand the Customer
4. Value-driven Marketing Strategy
5. Marketing Program
6. Customer Engagement
7. Relationship building
8. Customer LTV
9. Future Outlook
10. Social Media Marketing

Linkedin: https://www.linkedin.com/in/indraneel-ganguli-b5bb1818/