Established in 1984, Bharathidasan Institute of Management, Tiruchirappalli, an ISO 21001:2018 certified institution, is an autonomous School of Excellence of Bharathidasan University, governed by an independent society, with the Hon’ble Governor of Tamil Nadu as its Patron in Chief. Former Union Minister, Bharat Ratna, Late Shri C Subramaniam, was motivated by the idea of a School of Excellence in Management organically linked well with the industry. Accordingly, the Institute was set up in collaboration with BHEL within its sprawling Tiruchirappalli campus on the same analogy of a Medical college attached to a hospital for providing a real-world learning experience.
It was akin to the thought which motivated Jamsetji Tata, the founder of the Tata Group, to conceive the idea of establishing an institution of advanced scientific education and research, the like of which even England did not have at the end of the 19th century that saw IISc based in Bengaluru. Shri C. Subramanian headed the first Board of Governors of BIM Trichy, and Shri V. Krishnamurthy, former Chairman of BHEL, was one of the critical actors in the participation of BHEL in the Industry-Academia linkage. Because of this organic link with BHEL, the unique concept of the School of Excellence was also incorporated in the statute of Bharathidasan University as a new idea of the University Grants Commission, the first of its kind in India. The definition is evident in the status of the school of excellence as follows.
A. Governed by a separate Board of Governors,
B. A separate legal entity registered under the Society Registration Act,
C. Sponsored by the University
D. Affiliated to the University by its status as a school of excellence, and the purpose is well defined as
“For post-graduate study and Research.”
BIM offers a two-year residential MBA program approved by AICTE, specializing in Marketing Management; Finance and Economics; Operations and Supply Chain Management; Human Resources Management; Digital Business, and Analytics. As an Academic Partner of the Government of Tamil Nadu, BIM also conducts the prestigious TN CM’s Two Year Fellowship Program, besides offering various Executive/ Faculty Development Programs. Like PG Certification in ERP (SAP), PG Certification in Public Policy & Management, PG Certification in Digital HR & Analytics. In addition to its graduate program, BIM has a strong focus on research and industry consulting, having established multiple centers of excellence, including the Operations Excellence Centre, Financial Trading and Analytics Centre (FINTRAC), Real-Time Contextual Marketing Labs, qBotica Robotic Process Automation Lab, and Centre for Sustainable Development to advance contemporary management practices. BIM is in the process of re-starting its Ph.D. program in management sciences.
Established over four decades, BIM is acknowledged as a premier management institution ranked among NIRF’s top 100 B Schools. More than 4500 BIM Alumni spread around the globe are significantly contributing to corporates, academics, and society today (www.bim.edu).
To be an innovative, socially responsive and inclusive institute of excellence in management education
- Nurture socially responsible and competent leaders
- Foster innovative practices in curriculum, pedagogy and industry engagement for holistic student development
- Provide access to quality management education for all sections of the society
- Engage in meaningful research and share knowledge with community & industry
- Intellectual Excellence
BIM aspires to create an intellectually stimulating environment on campus. Intellectual Excellence at BIM is achieved through highly qualified faculty (expertise and research output), a new-age program architecture with a rigorous curriculum and innovative pedagogy, student engagement, professional development opportunities, a global perspective, and a commitment to continuous improvement (accreditation and feedback). Prioritizing these elements gives students a solid foundation for success in the new business order.
Collegiality: We encourage transparency in our decision-making through a shared governance process based on faculty, staff, and student interactions. Service: We foster collaborative partnerships between internal and external stakeholders to impact and promote life-long experiential learning, research, service, and community engagement.
We value the opportunity to work, learn, and develop in a community that embraces the diversity of individuals and ideas.
Ethics: We are committed to ethical and responsible behavior in our actions and to developing the same commitment in our students by promoting the awareness of professional ethical responsibilities. Responsibilities: We commit to being responsible and accountable in our operations at all levels, including assessment and continuous improvement of our academic programs and transparency in our fiscal and operational proceedings.
At Bharathidasan Institute of Management, all our actions evolve around its Vision, Mission, and Values (VMV) As businesses and society transform over time, BIM’s strategy is to have a curriculum, pedagogy, faculty, external engagements, and evaluations to give BIM the edge to create and nurture leaders who will lead such transformation, contributing to resilience in Industry, Society, and Impactful Governance. BIM’s strategy is to create a system of learning that grooms the students into π shaped professionals. The strategy is based on the Five Pillars of Differentiators of BIM, described as five anchors.
Five Anchors: What differentiates BIM from others
1. Rich legacy and focus on Values
Being one of the oldest B Schools (founded in 1984) in the country, BIM always champions traditional human values and the same spirits continue to flow through its globally spread alumni, students, faculty, and staff. The affection and passion shown by its students and alumni towards their alma mater stand testimony to this with a very high NPS. Many of our staff members have been here for decades. The average tenure of the faculty members is one of the highest among all private B Schools in India. Being under an independent professionally managed trust, and not owned by any individual or family, BIM always remains true to its purpose and vision.
2. Grooming 𝝅 shaped Professionals for business of tomorrow
BIM’s new program architecture and carefully chosen network of its own, visiting and adjunct faculty with rich academic and practice background create a great learning experience. The objective is to transform students to 𝝅 shaped professionals, ready to take on the new-age work front, riddled with uncertainties. BIM is perhaps the first B School in the country to apply this concept of 𝝅 shaped professional while developing its program architecture. As a part of this, students are exposed to bleeding age competencies through our Real-Time Contextual Marketing Lab (RTCML) comprising a host of proprietary and open-source marketing, and analytics tools; AI/ML Lab; and Financial Trading Lab, a Platform for Investor Experience.
3. Holistic Growth of Students
Specific activities through our practice schools such as the Personal Growth Lab (PGL); Outbound Leadership Lab (OLL); Social Immersion Program (SIP); Corporate Immersion program (CIP); Effective Execution through Clubs (EEC); and Personality Enhancement through Sports (PES) help build character and strength to successfully face an adverse and uncertain situation in life, develop team spirits and build a strong personality. BIM is essentially an institute where students are the prime movers, having one of the highest numbers of clubs for students’ participation. Each student has to participate at least in one of the clubs. Each student also needs to take up at least one of the sports (Tennis, Badminton, Basketball) to attain a certain level of proficiency. A gym with the latest equipment is available for the students to work on their fitness. And students don’t just play sports or engage in club activities, as they do so, they earn academic credits as well in the process.
4. Scholarship, Research and Industry Consulting
Academic rigors in BIM are well established. Besides scholarship, BIM has a strong focus on research and the creation of knowledge capital with a strong practice orientation. Not a moon shot research, but research with immediate impact on industry and society.
5. Integration with SDG
The social immersion program is an integral part of our curriculum. BIM Centre for SDG is a unique initiative, not just an activity creating photo opportunity as mostly seen, but a platform for strategic interventions to advance the UN’s Sustainable Development Goals. The charter of this center is guided by the experts in this space drawn from organizations like KPMG, Deloitte, PwC, UNDP, and other consulting organizations in this space, and every year a few specific goals are chosen from the seventeen SDGs to work on. In this program, students are sensitized to the problems of the community around and the challenges of underserved segments. Students are encouraged to build techno economically viable and sustainable solutions, and measure the impact thereof.