Dr. Raghav Manocha

Freelance Data Analyst

Area: MARKETING

Educational Background:

• PhD in Management/Doctorat en Sciences de Gestion (Specialisation: Marketing)- ESCP Business School &; Université Paris 1 Panthéon-Sorbonne (Joint Degree) – France
• Master in Management (Specialisation: Marketing)- ESCP Business School – France
  

I completed my PhD in Management in 2020. After completion of my PhD, I started working as a freelance data analyst. My research adds to literature on value perception of luxury products and luxury consumption behaviour of Indian consumers. I also wish to study the impact of religiosity and political ideology on (luxury) consumption.

Educational Background:
Luxury consumption in developing markets, Cross cultural research, Impact of political ideology and religiosity on (luxury) consumption.

Teaching Interests:
Consumer Behaviour, International Marketing Decisions, Fundamentals of Marketing, Luxury Marketing, Research Methods & Data Analysis.

LinkedIn: https://www.linkedin.com/in/raghav-manocha-ba517a25/