Guest Lectures – Mr. Prasenjit Das Purkayastha

Marketing – Mr. Prasenjit Das Purkayastha

The students of BIM Trichy had the opportunity to interact with Mr. Prasenjit Das Purkayastha on the building blocks of marketing. He took the students through the relevance and the evolution of marketing concepts of STP and marketing mix in the real world. This session was made more interactive and intriguing, thanks to our faculty Dr. Satynarayana Rentala.